Getting engagements in social media is one goal every social media user aims at. It can be frustrating and unencouraging to have a low presence on social media.
Having Low likes, low shares, little or no comments can be the reason why people back out from social media.
Aside, from having the feeling of being an Island, anybody who has a business needs a solid social media presence to attract more customers for greater conversion into sales.
See tips to get better engagements on social media:
1. Frequent Posting
If you are starting on social media, one thing you need to gain attention on is posting frequently or being consistent online.
The more you post frequently, you put out yourself or your business on the faces of social media users, and your name or brand registers subconsciously on the minds of people out there on the internet.
2. Use Live Videos
Live Videos will give you real-time interactions with your followers. Because the video will come showing your real face and bringing up a sense of originality. But before you can go on with live videos, you should have gotten a handful of followers so you don’t get entirely disappointed at the outcome.
3. Ask Questions
This works well with a business brand. Put up engaging questions with your followers. If possible avoid a yes or no question. Your followers should be able to make meaningful engagements and contributions to your post.
4. Create Engaging content
If your followers do find your content valuable, they will always return to your page or your timeline every time.
And the good thing about it is that you could have your followers pull other people to your page, thereby improving your social security engagements.
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5. Reply Messages
It is easier to get some amount of engagement when you reply to messages on social media. It creates some form of importance in your followers and makes them feel that their engagement is appreciated.
It takes two or more persons to have effective communication.
6. Personalize Engagements
When sending messages to your followers on social media, it is necessary to send personalized messages. Especially when sending a message through a broadcast list or via email.
Personalized messages connect with your followers more.
7. Add visuals
If you want your posts to have higher engagements, especially if you are just starting always add visuals to your post. Trust me, it makes your post more attractive to engage with.
8. Run Contests
Running contests on social media will increase your brand visibility and awareness. It will attract people who would want to be a part of the contest. And trust me, people love trends.
9. Add Relevant Hashtags
Hashtags are other ways to increase engagements in social media particularly on Instagram. When using hashtags, use hashtags that are relevant to your post, also, avoid using more than thirty hashtags in a post.
10. Trace Performance
Most importantly, trace how far you’ve gone on improving on social media. It will enable you to strategize to know which area you have done so well in and which area you need to add more effort.
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